| In the dark ages of window films consumers had to | | | | the sun's natural light to illuminate interior space rather |
| make a tough choice between two evils. Do they | | | | than electric lighting. Researchers like the Berkely labs |
| select a dark window film to block glare and heat, or | | | | and the Lighting Collaborative have produced studies |
| do they have a mirror like window film installed? Either | | | | that define the psychological benefits of natural light. |
| way; the Hobbesian Choice had a down side. Today's | | | | Natural light is already being designed into homes and |
| window films like VISTA Window Film created a new | | | | offices via skylights and light solar tubes. Now the new |
| dynamic and resulting solution for consumers. Superior | | | | nanotechnology and nano-ceramic window films allow |
| glare rejection and heat blocking while providing visible | | | | for daylighting without the associated glare and heat |
| light and optimum clarity. No longer the "dark days" or | | | | gain that raised the thermostat and forced employees |
| what we used to call "Scotch Gloom" , but rather a | | | | and homeowners to drop the blinds and shades. There |
| perfect balance. The advances made in the last few | | | | are critical benefits associated with daylighting at retail |
| years in the area of thin films and nanotechnology | | | | stores where traffic increases when there is more |
| have been the vehicle for these advances in | | | | natural light, and security issues at retail stores is |
| performance. Here in the Tampa Bay area where we | | | | addressed since law enforcement can have visibility |
| install Vista Safety and Security Films our clients are | | | | into the store during the day or night. Just think of a |
| extremely aware of their home's aesthetics. They | | | | "hold up robbery" Today's window films provide |
| specifically request low reflectivity films for interior as | | | | numerous historic benefits with none of the downside. |
| well as exterior views. There is an entire industry | | | | A new bright future for consumers who wish to save |
| related to this concept known as daylighting. Daylighting | | | | energy costs but don't want to live in the dark! |
| or more accurately side-lighting is the concept of using | | | | |