| The British Airways London Eye, the capital's | | | | Museum, The Globe Theatre, The Oval Cricket |
| fourth tallest building, after the Canary | | | | Ground, The Tate Gallery, Westminster Abbey, |
| Wharf, NatWest and BT Towers, offers | | | | The Houses of Parliament and Big Ben, The |
| unsurpassed views of the city. Cantilevered | | | | Tower of London. St. Paul's Cathedral, The |
| out over the Thames, the capital's stunning | | | | National Portrait Gallery, Buckingham Palace, |
| new landmark is the largest observation wheel | | | | The British Museum, The Telecommunications |
| in the world. The structure was built by | | | | Tower. |
| British Airways to celebrate the millennium. | | | | |
| | | | The architects of the London Eye are husband |
| The Eye stands a whopping 135 meters high on | | | | and wife team, Julia Barfield and David |
| the South Bank between Waterloo and | | | | Marks, winners of the competition for ideas |
| Westminster Bridges, right opposite Big Ben | | | | to mark the Millennium; their design was |
| and the Houses of Parliament and provides | | | | considered to be the most imaginative project |
| stunning views over central London and | | | | conceived. David and Julia wanted to present |
| beyond. Visitors are treated to a gently | | | | not just a monument, but something |
| paced half-hour ride in space age capsules | | | | celebratory, that people could participate in |
| holding 25 people each, hopping on and off as | | | | and enjoy. David researched and developed the |
| the wheel moves. An increasingly popular idea | | | | idea for a giant observation wheel and Julia |
| is to visit the Eye at night time when the | | | | found the ideal site by drawing a circle |
| view is perhaps at its most magical. | | | | round London and finding the, Jubilee Gardens |
| | | | on the South Bank. |
| People of all ages from around the country | | | | |
| make special journeys to see this new and | | | | Three years of work went into the London Eye |
| exciting giant Wheel and to participate in | | | | project, planning permission had to be |
| the excitement of being transported high | | | | granted, feasibility studies undertaken, |
| above London. Visitors to London from abroad, | | | | financial consultations and all the |
| are delighted by this new and novel way of | | | | groundwork needed to get the giant Wheel |
| seeing the city from a birds eye view. As the | | | | designed and built. On busy summer days |
| London Eye is set in motion, one can feel a | | | | around 15,000 visitors take a 'flight'. If |
| keen sense of anticipation. The higher it | | | | it's clear one can see 25 miles in each |
| soars, the more celebratory the experience | | | | direction from the top of its 140 meter arc. |
| becomes, as one enjoys the breathtaking views | | | | Many Londoners have become regular users, |
| from the heart of the city. | | | | reveling in this unique perspective of their |
| | | | city. Weddings, business meetings, birthdays |
| When one flies on the London Eye, well-known | | | | and family outings are frequently played out |
| landmarks and buildings of central London are | | | | in the pods. For tourists it is an essential |
| spread out in a great panorama to be seen, it | | | | port of call. Relaxing, fascinating and |
| is amusing to see how many one can identify. | | | | inspiring, the Eye has become a definitive |
| The major landmarks are - The Imperial War | | | | part of the London experience. |